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Sandro Homme collaborates with Helly Hansen for Fall-Winter 2018

Founded more than 140 years ago, Helly Hansen made a name for themselves through the innovation and performance of their products, capable of withstanding the elements. Later in the mid-90's, the brand also became iconic when the greatest rappers and R&B artists started to reclaim it; members of Redman, Brand Nubian or NTM bands made it popular from the streets of Manchester to New York.

In Paris, Joey Starr and Kool Shen made the headlines with the famous puffer jackets. Paris 2018: Wu Tang Clan resonates with Sandro Homme. Playing with references from the 90’s, omnipresent in its collections, the parisian studio revisits Helly Hansen’s iconic pieces.

The contrasted legacy of the Norwegian brand is combined with Sandro Homme's urban and minimalist aesthetic.

Sailing and puffer jackets, sweatshirts, tee-shirts or duffle bags are all conceived with the brand’s technical sophistication and take an old-school look.

Even though characterised by their impermeability and their breathability provided by the double layer fabric, the sailing jacket and the windbreaker were not designed for the docks, but rather the pavement. Available in camel, navy or black, the studio reimagines the iconic jacket in a red tartan print.

The 90’s puffer is now reversible, one side in black plunged lambskin, the other in waterproof nylon. A duffle bag in black grained leather is branded with the black helly hansen logo and embellished with silver hardware. Round neck sweaters, hoodies and cotton tee-shirts are available in navy, red, white or mottled grey, and proudly feature the norwegian flag and the codes of vintage hip-hop.

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