From here and elsewhere, feminine, free & emotional — Spring Summer 2020
From here and elsewhere, feminine, free & emotional
It is in 1998, in fidelity to the family tradition that Judith founded Maje, whose name represents the symbiosis of the siblings: M for Moyal - Judith's maiden name, A for Alain, her brother - co-founder of the brand, J for Judith and E for Evelyne, her sister-founder of Sandro.
Judith never addressed a particular age group and made Maje a transgenerational claw, transmitted between women and girls with a similar mind.
Iconic products that sublimate women
This summer, let loose with a road trip to Florida. For Sprint Summer 2020, Maje will be headed to Miami Beach, The Everglades, Orlando and Key West. Lots of parties, lots of pools, and lots of parties around pools - Slim Aarons style. There is nothing to suggest that we will ever return – nothing but the fact that this isn’t Paris.
The “modern nomad” architecture of Maje stores offers an immersive experience in a world full of color and freedom. Armchairs with delicate and organic lines, bleached natural oak flooring, multicolored silk carpets woven in India, compose a luminous space playing on the harmony of the colors and the contrasts of materials. A strip of gold leaf dresses the walls, like a signature, that of Maje.