Four exceptional Brands
generate €1.13bn in
sales in 2019

“Following a good start to the year, all regions have progressively been impacted by the lockdown measures due to the Covid-19 epidemic. In this context, SMCP’s key priority has been to ensure the safety and health of its employees and stakeholders around the world. I would like to express my gratitude to them, as they have been fully mobilized and done amazing work in the last few weeks. The Group has also taken a large number of measures to mitigate the impact of the pandemic on its activity and balance sheet, reducing capital expenditure to the essential, reducing operating expenses, adjusting inventories and collections, securing liquidity position and fostering operations in e-commerce. Our team are now mobilized to prepare for the post lockdown period. In line with our values and commitments, it was also important to think about others and contribute to the collective effort through solidarity actions from our brands. Looking forward, although the pandemic will have a strong impact on our Q2 performance, the early signs of recovery in China are encouraging. I am confident that SMCP’s strong fundamentals and brands will enable us to emerge from this period in a stronger position”.

• 2020 Q1 Sales