SMCProduct

Producing ever more desirable and responsible collection

The ambition of the SMCProduct pillar of our sustainability strategy is to design traceable and more responsible collections by offering products made from materials and transformation processes with a lower environmental impact, intensify all the circular economy initiatives of our brands while ensuring good employee manufacturing conditions.

 

Increasing the number of references with a lower environmental impact in our collections

The manufacturing steps of our products are responsible for most of the environmental impacts related to our business. This issue is therefore a priority in our sustainable development approach, a priority reflected daily in our eco-design practices (choice of materials, selection of suppliers meeting our specifications).

In 2023, 60% of our products  had a reduced environmental impact, the objective is to reach 100% by 2030 by increasing the use of certified materials such as:

  • Certified organic cotton;
  • Recycled materials (polyester, nylon, wool, viscose, cotton, etc.);
  • Sheep, alpaca or angora goat wool (mohair) certified by labels which protect ecosystems and animal well-being. Moreover, SMCP group’s Brands do not use furs, downs, feathers and exotic leathers;
  • Certified viscose guaranteeing wood supplies from sustainably managed forests and specific viscose brands, which in addition to being certified also guarantee a more environmentally-friendly manufacturing process;
  • European linen certified by the European Flax or Master of Linen
  • Leather from tanneries certified by the Leather Working Group (LWG) label at Silver or Gold level. The Group is committed to ensuring that by 2030, all tanneries it collaborates with are certified by LWG. To date, 77% of the leather used comes from tanneries covered by LWG certifications (Gold and Silver).

Between the 2019 and 2023 seasons, the proportion of our products made with environmentally certified materials has risen from 3% to 60%.

The Group aims to achieve 30% recycled materials in its main components by 2030.

Ensuring the safety and manufacturing conditions of our product

SMCP is committed to developing its activities with respect for the environment and human rights by ensuring that its suppliers adhere to and comply with these principles. This involves controlling the social conditions under which our products are manufactured, by carrying out social audits.

SMCP has targetted to maintaned 100% of tier 1 suppliers covered by a social audit by an external third party and to extend its target to tier 2 suppliers (weawing, knitting)

In 2023, 217 of the Group’s suppliers (finished products, cut-and-sew products, and fabrics) had an up-to-date social audit or certification. In addition, by signing our Supplier Code of Conduct, all our suppliers undertake to respect the Group’s fundamental values in terms of ethics, social and community responsibility, and environmental protection. The document can be found in the Ethics & Sustainability Documents tab.

Developing the traceability of our supply chains

At SMCP, we are committed to placing traceability at the heart of our sustainable sourcing policy  to ensure a perfect knowledge of our supply chains and to be transparent with our customers about the manufacturing stages of our collections.

Thus, the Group established in 2022 a partnership with Fairly Made tooffer our customers access to the most transparent information possible concerning the traceability of our products, going beyond regulatory requirements in this area. In addition to being informative for our customers, it will also be a valuable tool for analyzing and improving our sourcing and the environmental performance of our production worldwide.

In 2023, this information is available on 50% of all our Sandro, Maje and Claudie Pierlot collections on our e-shops, and stores via a QR code. Our ambition is to extend the number of references covered from season to season and to reach 100% by 2025.

In 2022, this information is already available on 12% of all our Sandro, Maje and Claudie Pierlot collections on our e-shops, and stores via a QR code. Our ambition is to extend the number of references covered from season to season and to reach 100% by 2025.

Promoting the circular economy

As we all know, customers’ habits are changing, and it is now essential to renew ourselves to meet our customers’ expectations. SMCP has decided  to make a concrete commitment to the circular economy through four areas:

  • Second-hand

Sandro, Maje and Claudie Pierlot offer a buy-back and sale service for second-hand pieces. Each piece offered for sale undergoes a detailed condition and authenticity check and cleaning. Launched in France, our second-hand platforms are expanding through Europe and the United States.

Sandro Seconde main | Maje Seconde main | Claudie Pierlot Seconde main

  • Rental

Launched by Maje in France in 2021 and then in the United States, rental is a new mode of consumption that we encourage. In addition to the services we managed, our brands have established partnerships with specialist platforms in this market: Sandro and Maje with Rent the Runway in the United States, Fursac with Une Robe Un Soir, etc.

  • Repair

Like second-hand and rental, repair helps to extend the life of products and, ultimately, to reduce the environmental impact of the fashion sector. In 2024, in partnership with Save Your Wardrobe, Maje launched a repair service accessible in France via a dedicated platform enabling customers to describe their repair request and draw up a quote. Repairs are then carried out in an experienced workshop in France, guaranteeing respect for the brand’s DNA (accessories, buttons, etc.).

  • Responsible management of our unsold products

Wherever we are in the world, we do not destroy our unsold goods and supplies, and each brand has implemented multiple solutions to offer them a second life. With private sales, outlets or donations to associations such as Aides, la Cravate Solidaire or les Apprentis d’Auteuil, they always find a new destination.

As for our defective parts, we give them a second life by organizing sales for our employees and their families, or through recycling solutions.

The Group aims for all its brands to have implemented at least one circular economy (second-hand, rental, repair) initiative by 2025.

 

 

 

Respect animal welfare

SMCP Group expects all its suppliers to implement best practices in animal welfare and to comply with applicable regulations on the subject. This commitment applies to all stages of production that may be related to animal welfare: farming, care, transportation, and slaughter.

SMCPlanet

Reducing our environmental impacts

Discover more

SMCPeople

Unveiling the potential of all our passionate entrepreneurs

Discover more