Press release

Sandro loves Printemps

The Parisian label is being showcased in the central atrium, with a dedicated stage that reflects the brand's creativity and unveil its Spring 2018 men's and women's collections.

This striking space draws the visitor in, with an atmosphere similar to that of the label’s design studios. As if in large Parisian twon house, this spacious area is marked off by four imposing walls; Parisian stucco façades alternate with outsized Sandro campaigns combined with collage by the Brazilian artiste Romeu Silveira. Sandro’s hallmark style together with the creative DNA of Evelyne Chetrite, the label’s founder, and Ilan Chetrite, artistic director for Sandro Homme, are expressed here with assurance but never ostentation. Designer furniture and contemporary lighting accentuate the Spring-Summer 2018 ready-to-wear collections and accessories.

 

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