June 21
Magazine #6

Summer has begun and SMCP is kicking it off in style!

June and its days last longer, we feel the sun and the heat, & most importantly, the recovery that we have been waiting for, finally shows up!

But June is also a key period for business with the summer sales. So, dear teams in stores, corners affiliates, & partners, it's your move. Our collections are beautiful & inspiring, and our customers' favorites are in your expert hands.

In the meantime, we’ve got lots to share, so keep on reading for all the latest news from SMCP and our Brands... May summer brings you good mood, creativity, motivation, and passion!

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Global News

1 – #MAJELOCATION, it’s available!

“Being involved in causes that are dear to us has always been part of Maje’s DNA and First Stone, our first eco-wash denim capsule, was the first step in our eco-responsible commitment.

Maje has made the choice of a more ethical fashion and each season we work to reduce our impact throughout the product life cycle.

As an extension of our “Dream Tomorrow” approach, we wanted to offer you a new online service: the rental of iconic Maje pieces.

Through our new rental platform, we ensure an environmentally friendly service, from cleaning to delivery.”

#MajeRentalWithLove
#MajeForADay

A new way to consume fashion, change your style, and enjoy yourself for every occasion.

Discover the platform!!!

 

*Service available in France only.*

To celebrate this launch, Maje organized its first "Live Session" on June 24.

Live from the Maje showroom, journalist Monica Ainley shared her favorite pieces available for rent. A selection for all occasions from old and new collections.

Maje rental service invites itself to @galerieslafayette in Paris.

Meet us now and until July 4th on the pop-up on the 3rd floor of the department store to discover the exclusive collection.

 

2 – Let’s celebrate the Quality of Life at Work Week in our Paris headquarters!

 

SMCP Global Services & Logistics

At Global Services, Quality of Life at Work initiatives were organized throughout the week to celebrate the return of the teams, to strengthen ties and learn more about each other: starting with a breakfast at the HQ reception, SMCP pastries, “Who is it?” SMCP Quiz, moodboard, team game, gratitude day, and, to cap it all, the “Get Inspired” conference organized for all the Parisian HQ by La School!

Thank you to all those who shared their words for the Gratitude Day with the Logistics teams, they answer you:

Sandro

On the program, a nutritious awakening on Monday, an internal opinion survey on life at headquarters on Tuesday, bee discovery with Benoit the beekeeper on Wednesday, pancake party on Thursday & sports class on Friday and solidarity sale!

Maje

This is the perfect occasion to support the teams’ return on site with several activities based on health and well being

  • Yoga course in the Jardin des Tuileries and in Maje Showroom – Namasté
  • A conference on nutrition and immunity full of concrete advice to boost our immune system
  • Amma massages on chair to release all tensions
  • And throughout the week, local and seasonal fruits to recharge batteries!

Claudie Pierlot

Quality of Life at Work Week at Claudie Pierlot was marked by several: team building, awareness workshop on waste sorting and handicap, Yoga course in the Jardin des Tuileries, gourmet break, and results sharing of our internal opinion survey.

How delightful to meet again!

3 – Let the music play!!!

SANDRO LOVE MUSIC

At Sandro, we celebrate music every day, and today a little more. To welcome the Summer, discover the inspiring dance playlists where all the music styles we like to listen to under the sun are mixed together.

To listen: here.

SMCP Global Services puts on the music to celebrate summer!

 

How to start your day with music by sharing your favorite songs played at the reception throughout the day… and end by singing your best on a karaoke (in the respect of barrier gestures)!

See in pictures ?

FURSAC Musique #14 – Mohamed Radji

Enjoy an exclusive selection of tracks mixing Mohamed Radji’s roots and music tastes.

Mohamed Radji, born and raised in France, works now in Germany for Adidas, focusing on collaborations. His playlist is mixing his roots, music tastes and his native language, French.

 

Available on:

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Sustainability Culture

1 – Things are moving again on the Sustainability side in our stores!

 

For outside temperatures below 17°C (62,6°F) and above 24°C (75,2°F), all our French & European stores will now close their doors to avoid the loss of air conditioning (hot or cold) outside in order to reduce the consumption and carbon footprint of our stores.

We are very excited about this development!

2 – Green Committee Park Cleanup in NYC!

SMCP NA Green Committee & NYC Partnerships for Park have come together to give back to the community and to the environment.

The cleanup took place at Columbus Park in lower Manhattan and planted flowers that will bloom in the coming weeks.

Thank you to those that were able to volunteer.

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Creative Update

A holidays atmosphere hovers over the studios of our Brands, swimsuit, embroidered shorts, tennis shoes, sunglasses. No watch, no alarm clock, we just want to get away!

1 – SANDRO SMILEY

SANDRO is once again partnering with the pop-culture icon for a capsule collection, a symbol of optimism and positivity.

The SMILEY is declined in multicolored print on beach dresses, shorts or shirts. Pieces that perfectly embody the Smiley spirit, between freedom and happiness.

Discover the capsule collection here.

2 – Sun & Crochet at Maje

Swimsuits, crop tops, maxi dresses and openwork pants are stitched with crochet, where style and know-how meet. To be worn all-over and all summer long!

Summer in crochet

3 – CLAUDIE TAKES ME TO GOA WITH LOVE

 

TAKE ME TO GOA

Inspired by a one-way ticket to Goa, our capsule takes our imagination off to sea with floral cottons, tinged with twilight purple.

 

POSTCARD CAPSULE

The itinerary brings to life our desire for somewhere far away, a total change of scenery and maximum positive vibes (under the sun of course).

Our screens open onto this little slice of paradise, and we’ve come up with a wardrobe to suit those holidays we all dream of booking.

 

THINKING OF ELSEWHERE

The wild flowers printed on the cotton canvas, remind us of an exotic field.

Shades of purple match the rising temperatures.

The Bouti style embroidery adds texture through topstitching in elegant swirls. Each piece is full of volume with the balloon sleeves and XL ruffles ready to catch the fresh breeze, just how we like it.

We’re finally there.

 

DREAMING OF A DAY IN GOA

First things first: swimwear, so you can take a dip at any time or just sunbathe. Then a long strappy dress to move around freely. From noon to 4 pm, you’ll want a sun hat to go with the SPF 50 (minimum).

For an impromptu dinner, you can mix and match a maxi top with a skirt or mini shorts. In the coolness of the evening, cosy up in a quilted sleeveless gilet to sip that last drink as you look out over the sea.

Buckle up.

Through the window, the land blends into the sky.

Claudie Pierlot takes our minds to Goa.

Influence posts on Instagram!

FROM CLAUDIE WITH LOVE

“Bongo Cha Cha” in the ears, we allow ourselves to dream of elsewhere.

Ah, the Summer, the heat, the ice cream in front of the sea and the light clothes. To fly far away, towards postcard landscapes in which one melts completely.

Direction Ibiza, a blouse with raspberry English lace in the suitcase. The pale-yellow skirt tied at the waist? Perfect for living the dolce vita in Rome. To dance in the lively streets of Havana, Cuba, we bet everything on the white dress fluid.

No wifi, no Insta stories, no problem.

This Summer, Claudie sends her letters, love letters or not, from everywhere. Revitalized?

We are more than ever. Back to school? Not even afraid.

IMMINENT TAKEOFF here!

4 – Fursac in holidays!

Launch of the Tennis shoe for Fursac! 

A new headline feature at Fursac, the “Tennis shoe” emerges as the ideal counterweight to leather shoes. Inspired by a military version worn by French navigator Eric Tabarly, the De Fursac Tennis shoe retains the same distinctive thick canvas with anti-slip soles.

 

“French Riviera” Capsule

Step No.4: The Côte d’Azur reserves a special kind of beauty for the gaze of an American camera. Fursac’s latest collection pays homage to the iconic film “Bonjour Tristesse” (1958) by exploring a vivid and typically French palette and an American-inspired style.

 

Discover the capsule collection here.

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Digital Elegance

1 – Top posts

2 – SMCPress

SMCP welcomes two new members to the Board of Directors!

We are delighted to welcome two new members to the Board of Directors: Mr. Christophe Cuvillier and Mr. Xiao Wang, as independent directors.

Christophe Cuvillier, 58, is a graduate of HEC. He has extensive experience at the head of several major French groups. In particular, he was for 8 years Chairman of the Management Board and Chief Executive Officer of Unibail-Rodamco, which became Unibail-Rodamco-Westfield in 2019. Prior to that, he held various senior positions within the PPR Group (now Kering), including Chief Operating Officer of FNAC from 2000 to 2005, Chairman and Chief Executive Officer of Conforama from 2005 to 2008 then Chairman and Chief Executive Officer of FNAC from 2008 to 2010. Prior to joining the PPR Group, he spent 14 years in the Luxury Products Division of the L’Oréal Group, in France and abroad, holding various top management positions.

Xiao Wang, 46, is a graduate of Fudan University and London Business School. He has more than 15 years of experience in the world of finance, particularly in banking, the Shanghai Stock Exchange and the Regulatory Commission. Mr. Wang served as Deputy General Manager of Lu.com and then as a member of the Executive Committee of Ping An Group. For more than four years, he co-led the Mergers & Acquisitions operations of the investment fund IDG Capital Partners as a partner. Since 2020, he has been a Business Partner at Hillhouse Capital Group. Xiao Wang is also a member of the Board of Directors of Hong Xing Mei Kai Long and Longyuan Jianshe.

We welcome our new independent directors!

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Made with Passion

SANDRO

 

France – Paris, rue Montmartre

France – Paris, Samaritaine

France – Orléans

Spain – Barcelona, La Roca Village Outlet

Portugal – Lisboa, Lisboa Colombo

China – Wuhan, Wuhan Heartland 66

China – Guiyang, Guiyang Modern Capital

 

MAJE

 

France – Paris, Samaritaine

Portugal – Lisboa, Lisboa Colombo

USA – Los Angeles, The Grove

China – Guiyang, Guiyang Modern Capital

China – Nanjing, Nanjing Golden Eagle Hexi

Taiwan – Kaohsiung, Hanshin Department Store Kaohsiung

 

CLAUDIE PIERLOT

 

France – Paris, Samaritaine

Portugal – Lisboa, Lisboa Colombo

 

FURSAC

 

France – Paris, Franc Bourgeois

Belgium – Brussels, Avenue Louise