Who are we?

Our Brands dreamt of dressing the women & men of Paris. This dream is now a reality for everyone.

It all started out with three women, Evelyne Chetrite, Judith Milgrom & Claudie Pierlot. Three ready-to-wear Brands, Sandro, Maje & Claudie Pierlot, with one purpose: to dress Parisian women. Later on, the masculine universe became evident with Sandro Homme and then Fursac. From the complementary union of these four Parisian ateliers, a Group is created: SMCP.

« Our ambition is to become the global leader in accessible luxury.  »


By offering unique products & premium experiences to our customers in 43 countries, Sandro, Maje, Claudie Pierlot & Fursac give a plural approach to accessible luxury.

In the world – A retail pure player strategy that offers the opportunity to try our collections on in more than 1,684 points of sale.

In the price – Products, a setting and top-of-the-range service for affordable prices.

In the wear – Trendy and updated collections attracting a large audience of fashion lovers, but not only.

Our values

  • Be a passionate entrepreneur

    Act with agility as a business leader.

  • Act with sustainable consciousness

    Contribute positively to the planet in your daily actions.

  • Nurture creative thinking & innovate

    Bring new ideas to remain one step ahead.

  • Develop a global mindset

    See further from own scope of action.



  • Think elegance as an attitude

    Show respect and be mindful to others.

An agile organisation and ambitious teams

Our employees inspire Parisian elegance around the world. Our teams are present on five continents and our headquarters’ teams are divided between New York, Paris, Hong-Kong and Shanghai.

The forth Brands are driven from their Paris headquarters and manage the entire product life cycle, from the design to retailing. They are consolidated from New York, Shanghai and Hong Kong to grow, even better & evermore.

Our headquarters around the world

From New York to Hong-Kong, through Paris and Shanghai, we invite you to discover the professional universe of our collaborators.

Our jobs, our passion.

To know more